Why credentials are important
Setting occupational standards can advance your organization’s mission in three ways at once.
Workforce development
- Raise the standard of practice and the level of professionalism of credentialed practitioners.
- Strengthen the reputation and public perception of the credentialed profession.
- Give workers mobility through portable, globally recognized credentials.
Consumer protection
- Give consumers and other stakeholders independent assurance that the people who hold your credential have the knowledge, skill or ability to practice competently.
- Encourage practitioner accountability and good business practice through a code of ethics and professionalism.
Revenue generation
- Open new, sustainable streams of revenue that do not depend on dues or taxes.
- Increase net income through credentialing, which tends to keep growing through market fluctuations.
Ready to find out what a credential could do for your mission?
The proposal tool takes about 25 minutes and produces a proposal tailored to your organization.